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AI-native operations & growth lab

No name. Just results.

We find where your business loses time and money — repeated tasks, slow follow-up, manual hand-offs — and replace it with AI systems that work around the clock. From the first ad to the last invoice.

Talk to our AI agent See what we've built
  • 01Optimize operations
  • 02Automate repeat work
  • 03Grow revenue

workspace / ops / weekly-client-reports

you We spend every Monday building the same client reports by hand. Make it stop.

    Track record

    • $10M+in revenue generated across businesses we've built and scaled
    • 50+appointments a day handled by a single AI agent across 12 locations
    • $500kin the first two months from an affiliate operation run by AI
    • 20+ yrsbuilding growth and operating systems in startups and enterprise

    Results from businesses and engagements led by our founder. Every business is different; results vary.

    Built in the lab

    Tools we built to run our own businesses.

    Every one of these started as a real problem in a real operation — ad accounts, call centers, lead pipelines, inboxes, reporting. Now we build them for you.

    AI agent platform

    Botfleet

    AI teammates with their own computers.

    A team of AI workers you manage like people. A lead bot takes your request, splits the work and hands it to specialists — researcher, media buyer, designer, developer — who each work on their own isolated machine with a real browser, terminal and files.

    • Every bot gets its own virtual computer — logins, files and sessions never leak between bots
    • Works with any model: Claude, GPT, Gemini, GLM, DeepSeek, OpenRouter — chosen per bot
    • Secure gateway to Meta Ads, Google Drive, Telegram, GitHub, trackers and any API — bots never see your keys
    • Watch a bot's screen live, take control for logins and 2FA, send voice notes and files

    AI media buying

    AI Media Buyer

    A full marketing team that runs from one sentence.

    One workspace per brand, offer or client — with its own context, ad accounts, templates and history. A coordinator brings in a copywriter, visual creator, video creator and performance analyst, then executes through tested tools instead of guesswork.

    • Onboard a new niche with business info and templates — not a rebuild
    • Meta rate-limit engine lets many workers share accounts without getting throttled
    • Reporting, previews and publishing with clear permissions: reading is never spending
    • Model-agnostic — operate it from Claude, Codex or any assistant

    More from the lab

    Creative automation

    AI Video Ad Studio

    Scroll-stopping UGC-style video ads for about a dollar each.

    • Script → AI-generated interview video → captions → 3 copy variants
    • Automated QA on every clip: speech match, captions, claims
    • Hard cost cap on every render; publishes straight to Meta with receipts

    Social & messaging

    SocialCommand

    Every Facebook, Instagram and WhatsApp account — one chat window.

    • Comment moderation (hide, reply, like) with a rules engine that watches 24/7
    • Unified Messenger, Instagram DM and WhatsApp Business inbox
    • Publishing, insights, campaigns and catalogs; built for Meta Advanced Access review

    Lead intelligence

    TGLeads

    Turns Telegram group chatter into qualified leads.

    • Monitors source groups across multiple languages
    • AI reads and scores every message against your ideal customer
    • Control dashboard: routes, thresholds, analytics, sessions

    Local lead generation

    Local Lead Engine

    A network of brand sites and directories that fills calendars.

    • Home-services brands and independent directories across Houston & Dallas–Fort Worth
    • City-level landing pages and localized content, produced at scale
    • Offer-led funnels, call tracking and edge-level SEO plumbing

    Brand & product design

    We design the things we build, too.

    Echo icon system for Ad Duplicator: glass illustrations and 32 interface icons
    Echo icon system — 32 UI icons, 12 glass illustrations, React components and 360 exports for an ad-creative product.
    Offbeat animated character with 12 mood states and 4 material finishes
    Offbeat — an animated AI companion with 12 moods and 4 finishes. Follows your cursor, talks, winks. Ships as React and a web component.

    Services

    Optimize the whole business. One team, no hand-offs.

    Most agencies stop at the ad. Most dev shops start after it. We work across the whole operation — how customers find you, how work gets done, and the software in between.

    01

    Process optimization

    We map how work actually flows, find the bottlenecks and the hours lost to repeat tasks, and redesign it before automating anything.

    02

    AI agents & automation

    AI that answers, qualifies, books, follows up, updates your CRM and builds your reports — so your people do the work only people can do.

    03

    Growth & advertising

    Meta media buying, AI video and image ads, landing pages, funnels and tracking that tells the truth.

    04

    Custom software & design

    Dashboards, integrations between the tools you already use, internal apps, and the brand and UI to match.

    Approach

    More leads don't fix a business. Structure does.

    More demand exposes slow response, manual work and unclear ownership. So we build the machine first, then turn up the volume.

    1. 01

      Find the bottleneck

      We map how work and revenue move through your business — lead response, follow-up, fulfillment, reporting, hand-offs — and measure where the hours go.

    2. 02

      Build the system

      We put AI and automation where they remove repeat work, speed things up and enforce consistency. Fewer people-dependencies, fewer failure points.

    3. 03

      Scale it — and run it

      Then we drive demand, paced against capacity, and keep measuring. We hand it over or operate it with you.

    We don't hand you a deck. We ship working systems that give your team its time back.

    About

    Why “noname”?

    Because we'd rather you remember what we built than what we're called.

    noname labs was founded by Dima Nazarenko, who has spent 20+ years building growth and operating systems across startups and enterprise, and previously founded the growth firm clikly.

    Along the way he built businesses from zero. One reached $1.8M in two years with a 12-person office running daily operations. Another reached $750k in six months with AI handling the workload and one person overseeing it. Same principles, very different cost structures.

    Every tool on this page came out of that work. The lab is where they become yours.

    Built the classic way

    $1.8M

    in 2 years · 12 office staff

    vs

    Built AI-first

    $750k

    in 6 months · 1 person + AI

    Two businesses built from scratch by our founder.

    Start a project

    Tell us where it hurts.

    Our AI intake agent asks a few quick questions about your business, so the team shows up to your call already understanding it. Takes about two minutes.

    • Free 30-minute call to find your biggest bottleneck
    • A clear plan with scope, timeline and price
    • Working systems, not slides